Search Engine Optimization
Basic SEO Package
This package makes the most of what you have with a slow and steady build in site power.
Includes:
- Set the site up in free local search for the top search engines
- Set the site up in multiple free online directories and yellow pages
- Provide keyword research and suggested text changes (client will review any text changes) and meta tag changes to three pages of site so that it will rank in the search engines. Complete update each quarter.
- Provide Google sitemap with each update (useful tool to help indexing in Google) when possible
- A list of 100 sites that already link to client competitors for relevant keywords. Client would be responsible for contacting the potential link partners with an email template I provide.
- Access to traffic evaluation tool to see how overall and search engine traffic is coming to your site.
Edit various html tags and page text as necessary prior to submission to selected search engines and directories. - Create as required, additional web pages for the purpose of “catching” keyword/phrase searches.
- Create positioning reports for main site and any associated pages showing rankings in the major search engines and under which keywords.
Link Building Campaign
This campaign is an intensive effort to gain links to your site via press releases, social media and email linking campaign.
Includes:
- An optimized online press release each quarter going out about your business to online news organizations, blogs, newswire services, etc.
- An optimized blog set up and run each quarter with links back to your site.
- 100 emails requesting link exchanges from websites that link to competitors or are in relevant industries.(find to be most effective, but can also base on which sites rank for relevant keywords, if other tactics become more efficient, they would be exchanged for this after discussion)